SUSTOUKA: SUStainability TOUrism in KAzakhstan
SUSTOUKA aims to accelerate the transformation of Kazakhstan into a green economy by increasing the sustainability and competitiveness of one of the key sectors of the country, its tourism sector, increasing environmental awareness and introducing appropriate sustainable practices and technologies in the tourist accommodation sector of the country.
It is an international consortium composed of Ekotek (lead partner, Spain), Kazakhstan Tourist Association (KTA), Kazakhstan Association of Hotels and Restaurants (KAGiR) and ECEAT (The Netherlands). SUSTOUKA is implemented with the financial support of the European Union and within the SWITCH-ASIA programme.
SUSTOUKA Project Objectives
The global objective of the SUSTOUKA Project is to accelerate the transformation of Kazakhstan into a green economy by enhancing the sustainability and competitiveness of a key sector for the country, its Tourism Sector, through increasing environmental awareness and introducing appropriate SCP Practices in the Tourist Accommodation Sector of the country. This transformation will be a path to generate growth, create new jobs and reduce the poverty.
The SUSTOUKA Project aims at improving the SCP performance of the Tourist Accommodation Sector of Kazakhstan. In order to achieve this goal, SUSTOUKA will:
- Equip Micro, Small and Medium Enterprises (MSMEs) of the Tourist Accommodation Sector of Kazakhstan with the necessary knowledge and tools to embrace opportunities for green business development.
- Promote green consumption and better informed public and private consumers by elaborating practical guides and developing awareness raising campaigns.
- Provide more efficient SCP policies in order to minimise the environmental impacts of the Tourist Accommodation Sector of Kazakhstan.
- Increase access to green financing for the MSMEs of the Tourist Accommodation Sector.
SUSTOUKA Networking Platform
The aim of this Networking Platform is to encourage tourism sector stakeholders of Kazakhstan and Central Asia to interact among themselves, share knowledge, ideas and lessons learned, as well as to discuss on their specific needs in terms of sustainability requirements and help each other in any activity or practice related to sustainability and SCP implementation.